In the context of data-gathering methods, which of the following describes scaled items?
A) ?They encourage respondents to elaborate on their opinions.
B) ?They gather information only on the demographic data of an audience.
C) ?They measure the direction or intensity of respondents' feelings.
D) ?They require respondents to choose between two answers.
C
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" Videotaping in police stations will accomplish several important things." What component of an effective thesis statement is missing?
a. a general purpose b. a specific purpose c. a goal d. a specific preview of main points e. none of these
Audience analysis is the process of examining information about your listeners
Indicate whether the statement is true or false
It is necessary for speakers to utter vocalized pauses when they are nervous
Indicate whether the statement is true or false.
Which statement best characterizes the relationship between advertising and democracy?
a. advertising created more accountability among political candidates b. advertising supports the media that the public uses for information c. advertising informs the public about political issues d. advertising encourages more citizens to vote