Which of the following best describes the contrast between advertisements in the United States and Korea, as it relates to Individualism and Collectivism?
a. Ads on television are louder in the United States and quieter in Korea.
b. Ads in the United States are more concrete, and Korean ads are more abstract.
c. Ads in Korea are more conservative, and ads in the United States are more liberal.
d. Ads in Korea cater to conformity, and ads in the United States cater to uniqueness.
Ans: D
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