FoodMeg, Inc. plans to increase awareness of itsfood products with the same type of campaignthe company launched earlier in the year—one without social media attention. The campaign would fail mainly as a result of

a. a lack ofa concrete change in the awareness plan.
b. a lack of a production/distribution mechanism.
c. insufficient media attention for the campaign.
d. not setting up of aspecific timeframe for the awareness plan.


A

Communication & Mass Media

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