Which of the following summary statements is not related to exploratory research?

a) The purpose of this research is to gather preliminary data
b) This research is able to refine research questions
c) This research tries to find the causality between two variables
d) This research often used by graduate students for theses and dissertations


c

Communication & Mass Media

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Describe at least one underlying cause of an ineffective PR campaign.

What will be an ideal response?

Communication & Mass Media

While sitting on a public bus, Angel uses his backpack as a(n) __________ by placing it in the seat next to him.

A. territorial marker B. regulator C. backchannel cue D. adaptor

Communication & Mass Media

"The effects of light pollution in major cities" is an example of a well-worded specific purpose statement.

Answer the following statement true (T) or false (F)

Communication & Mass Media

________ is the PR practice of offering clients' spokespeople for interview by a worldwide audience via videoconferencing.

A. Internet interviewing B. "Flooding" C. Satellite-delivered media tour D. Video news release

Communication & Mass Media