Interval scales have values that

a. can be computed and a true zero
b. can be computed and no true zero
c. cannot be computed and no true zero
d. cannot be computed and a true zero
e. cannot be computed


b. can be computed and no true zero

Communication & Mass Media

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Elisabeth Noelle-Neumann identified three characteristics of the news media that produce the scarcity of perspective that feeds spiral-of-silence. One, the fact that the media are virtually everywhere as sources of information, she called ________

a. framing b. ubiquity c. consonance d. cumulation

Communication & Mass Media

Which of these is NOT a public of public relations, as listed in the text?

a. investor relations b. media relations c. community relations d. editor relations

Communication & Mass Media

Once you become a better communicator, you can use your skill to advance your career

through business and social contacts. Indicate whether the statement is true or false

Communication & Mass Media

Nintendo introduced Wii in 2006 in order to claim a bigger share of the handheld game device market.

Answer the following statement true (T) or false (F)

Communication & Mass Media