Which of the following is not a common form of electronic surveillance of employees in the workplace?
a. Reviewing employees' emails
b. Requiring employees to wear electronic location monitoring bracelets
c. Video-recording job performance
d. Listening to employees' telephone conversations
b
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In terms of public relations, a mention of the company's name in a news story is called a:
A) press release B) publication C) hit D) mention
Using profanity on the job may be offensive to some or viewed as creating a hostile work environment
Indicate whether the statement is true or false
For an advertiser, the target audience can be understood as
A. consumers who currently use or like the product. B. consumers whom its research designates as its target market. C. consumers who are unaware of the product. D. consumers who prefer the competitor's product. E. consumers who do not use the product.
Every aspect of a brand is subject to a marketer's control.
Answer the following statement true (T) or false (F)