A good headline for a newspaper or web site

a. should never give away the point of the story
b. simulates a complete sentence in that it has a subject and a verb
c. should have a subject but not a verb
d. should always have the reader asking questions


B

Communication & Mass Media

You might also like to view...

The primary characteristic of a direct quote is that it _____________________.

a. has not emotion. b. is linked to the lead. c. is exactly what was said. d. is just ten words in length.

Communication & Mass Media

Nearly this many hours of audio fit on a single CD recorded as an MP3 file:

A. 10 B. 12 C. 14 D. 16 E. None of these answers

Communication & Mass Media

All of the following are parts of the procedure for dealing with debilitative feelings except which one?

a. Record your self-talk. b. Monitor your emotional reactions. c. Dispute your irrational beliefs. d. Identify the activating event. e. Analyze your motives.

Communication & Mass Media

Two companies meet to finalize a business deal. Rick, the director of one company, wants a 70% share of the profit, while Stan, the representative of the other company disagrees

After much discussion and haggling, Rick terminates the contract with Stan, stating that the negotiations are futile. The conflict between Rick and Stan has resulted in a) autistic hostility b) self-fulfilling prophecies. c) unwitting commitments. d) strategic bargaining.

Communication & Mass Media