Why is ubiquitous marketing concept considered to be dangerous?

A) It has a negative impact on the performance of marketing department.
B) It would result in increased costs for the company.
C) It would reduce the importance of a distinct marketing department.
D) People from other departments may refrain from marketing efforts.


D

Business

You might also like to view...

In terms of ethical frameworks for reasoning, utilitarianism is:

A) a method of decision making based on treating all people fairly and consistently B) the degree to which society values personal goals, personal autonomy, privacy over group loyalty, commitments to group norms, involvements in collective activities, social cohesiveness, and intense socialization C) a means of making decisions based on what is the greatest good for the greatest number of people D) a means of making decisions based on the belief that each person has fundamental rights that should be respected and protected

Business

Asset turnover ratio

a. Market price per share b. Net sales c. Gross profit d. Average total assets e. Interest expense, net of tax f. Net income g. Total liabilities h. Total assets

Business

Which of the following sentences provides the most effective incentive for consumers to complete and return a survey about laundry detergents?

a. Return your completed survey by May 1, and you'll receive $40 worth of coupon discounts on products of interest to you and your family. b. Your participation in our survey enables us to produce the best possible products for you and your family—products you can trust to be safe, effective, and economical. c. We would really appreciate getting your opinions about detergent brands. Please send back your survey by May 1. d. Your cooperation in returning the survey will help us make laundry detergents even better.

Business

If a company has excess capacity, increases in production level will increase variable production costs but not fixed production costs.

Answer the following statement true (T) or false (F)

Business