After his home was burglarized, Rich became concerned about the safety of his wife and three children since he often traveled out-of-town on business. To prevent further burglaries and ensure his family's safety, Rich decided to purchase a home security system from ADT Security Systems. Rich's expectation that an ADT home security system will protect his family and prevent future burglaries is influenced by his ________.
A. Adequate service expectations
B. Perceived service alternatives
C. Social needs
D. Personal service philosophy
E. Derived service expectations
Answer: E
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