The purpose of ________ is to ensure that the company achieves the sales, profits, and other goals set out in its annual marketing plan
A) benchmarking
B) operating control
C) strategic control
D) SWOT analysis
E) a marketing audit
B
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Which method would be regarded as a more conservative method in reporting income?
a. Expensing of research and development as incurred. b. The FIFO inventory method in periods of rising prices. c. The straight-line depreciation method. d. A long period used to recognize the cost of an intangible asset.
The status of work groups might have a little influence on the feelings of self-worth, confidence, group potency, and desire to work in the group for ______.
A. individualists B. collectivists C. externalists D. virtualists
How do communicating devices determine where one character of data begins and ends within bit streams?
A) The error-correcting codes make the translation. B) The data link protocols delineate the data in the bit stream. C) The data link protocols synchronize the bit streams. D) The ECCs mark the beginning and end.
A pull report refers to a report ________
A) sent to users according to a preset schedule B) about the functioning of an organization's information systems C) generated by user request D) prepared by an organization from a competitor's data