In a study by Burnkrant & Unnava (1989), participants were presented with an advertisement for disposable razors which either did or did not contain the self-referencing pronoun "you."

The results of the study revealed that the use of the word "you" caused people to be
A) less persuaded by the ad only when the ad contained strong arguments.
B) more persuaded by the ad only when the ad contained strong arguments.
C) less persuaded by the ad regardless of the strength of the arguments.
D) more persuaded by the ad regardless of the strength of the arguments.


Answer: B

Psychology

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According to Roger Gould's transformations theory of development, which stage is associated with a period of urgency to attain life's goals, an awareness of time limitations, and a realignment of life's goals?

A. Stage 4, between the ages of 29 and 34 B. Stage 7, between the ages of 53 and 60 C. Stage 5, between the ages of 35 and 43 D. Stage 6, between the ages of 43 and 53

Psychology

An agent that ___________ is not part of the World Health Organization's definition of drug

a. is a chemical entity or mixture of entities b. alters biological function c. is not necessary for maintenance of normal health d. is illegal e. may alter biological structure

Psychology

In one study, healthy volunteers who reported experiencing little stress, acute stress, or chronic stress were exposed to a cold virus by having it swabbed in their noses. Which statement accurately describes the results of this study?

A) Most volunteers caught the cold, regardless of stress levels. B) Most volunteers who had experienced acute and chronic stress caught the cold. C) More volunteers who had just experienced an acute stressor caught the cold than did volunteers who reported chronic stress. D) Volunteers who reported chronic stress were most likely to catch the cold.

Psychology

Children do not show gains in attention until they are around the age of 12 months.

Answer the following statement true (T) or false (F)

Psychology