Identifying specific portions of a market and targeting them with specific advertising messages is called _____

Fill in the blank(s) with correct word


market segmentation

Business

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Corporations have become increasingly accountable for the use of "sweatshop" labour in developing nations. A supranational institution that has brought this issue to public and corporate attention is:

A) International Monetary fund B) World Bank C) Corporate Watch D) International Labour Organization E) UNESCO

Business

Dawn, Inc stock is $37.00 per share. The company's semi-annual dividend is forecasted as $0.25 per share, increasing every 6 months by 20.0%

What is the price of a zero-coupon equity-linked bond, promising to pay one share in 4 years, given annual interest rates of 6.0%? A) $32.29 B) $33.49 C) $34.39 D) $35.69

Business

While globalization, decentralization and the need for greater flexibility are important pressures in U.S. industrial relations, they are relatively unimportant issues for most other industrialized countries.

Answer the following statement true (T) or false (F)

Business

With regard to state taxation, a major controversy today is:

a. states' ability to tax same-sex unions b. states' ability to tax internet businesses c. states' ability to tax campaign contributions d. states' ability to tax local flea markets e. states' ability to tax oil found in the state

Business