As a marketing tool in the United States, social class:
A. is useful for lifestyle distinctions between groups
B. is just a simple measure of income level
C. offers few insights concerning consumer behavior
D. is not used because the United States is a classless society
E. has demonstrated that all classes of consumers shop in the same stores
Answer: A
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A new machine can be purchased for $1,800,000. It will cost $35,000 to ship and $15,000 to
fine-tune the machine. The new machine will replace an older version that is fully depreciated and will be sold for $200,000. The firm's income tax rate is 35%. What is the initial outlay for capital budgeting purposes? A) $1,720,000 B) $1,580,000 C) $1,650,000 D) $1,630,000
The break-even point is:
A. the point where zero contribution margin is earned. B. equal to sales revenue less fixed costs. C. the point where zero profit is earned. D. the point where selling price just equals variable cost.
Shawn's potato crop produced 525 pounds of potatoes. He took them to the farmer's market , where he made sales of 35 pounds, 48 pounds, 112 pounds, ? and 28 pounds. The remaining potatoes were bought by a restaurant supplier. The supplier bought 748 pounds of potatoes.
Answer the following statement true (T) or false (F)
_______ requires individuals to consider a problem by taking different positions and perspectives.
a. Cooperative exploration b. Brainstorming c. Brainsailing d. Improvisation