Ethos is __________.
A. only a quality of likableness a speaker possesses
B. a demonstration of the speaker's trustworthiness to the audience
C. an inherent attribute that some speakers possess and other speakers do not
D. all of these choices
Answer: B
Communication & Mass Media
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(n) __________message is one that cannot be consciously perceived
Fill in the blank with correct word
Communication & Mass Media
Define and describe "Indiscrimination."
What will be an ideal response?
Communication & Mass Media
The book discusses seven questions that a speaker can use to evaluate supporting material
Define three of the questions and discuss what happens if a speaker violates those specific questions. What will be an ideal response?
Communication & Mass Media
Claims of value can suggest whether something is good or bad
Indicate whether the statement is true or false
Communication & Mass Media