When public relations shifts from producing communications (process) to focusing on results and consequences (impact), which of the following is/are true?
A. The focus is on "Management by Objectives."
B. The function deals with "nonprogrammed" decision making.
C. The staff is held accountable as part of the management team.
D. The practitioners play a "strategic" role.
E. All of the above.
E
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________ is the practice of middlemen taking orders from manufacturers whose products and brands are in demand so as to avoid any real selling effort for a manufacturer's products that may require push
A) Gatekeeping B) Informal fallacy C) Cherry picking D) Selection bias
Transportation charges paid to ship purchases are debited to Freight-In
Indicate whether the statement is true or false
Assignment of responsibilities, time lines, budgets, and measurement and control processes are documented in a(n) ________
A) price strategy B) promotion strategy C) action plan D) strategic plan E) marketing mix
Kim is a highly talented programmer at Acme Global. However, lately Kim has not been performing as well as she historically did. It has become obvious through conversations with her that she just doesn’t really care about performing to the best of her ability. If her manager applied the situational management model to the problem, what management style would be the best fit for Kim’s situation?
A. a combination of participative and autocratic management B. a consultative approach C. a participative approach D. a combination of autocratic and consultative management