According to the text, a good headline does one of the following
a. Is the same as the first line of body copy
b. Is interchangeable with the tagline
c. Gains immediate attention
d. Serves as a caption for the visual
c. Gains immediate attention
You might also like to view...
The three methods of delivery include all of the following except ________
A) reading from a manuscript B) relying on memory C) speaking impromptu D) persuading the audience
All of the following are consumer magazines except:
a. Parenting. b. American Medical News. c. Time. d. Maxim.
Improving __________ skills should help to reduce the incidence of situational couple violence and other forms of domestic abuse
a. passive communication b. argumentation c. mediation d. persuasion
"To persuade my audience that the federal government should issue national ID cards" is a specific purpose statement for a persuasive speech on a question of ________.
Fill in the blank(s) with the appropriate word(s).