Would personal income, disposable income, or discretionary income be of the greatest interest to marketers? Explain your answer.

What will be an ideal response?


Discretionary income is of the most interest to marketers because disposable income is income less savings and expenditures and is the portion that consumers typically have the most choice in spending. Consumers use their discretionary income to purchase items ranging from appliances, vacations, and pet food.

Business

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Consider a one-year discount bond that pays $2,000 one year from now. If the annual rate of discount is 3 percent, calculate the present value of the bond.

What will be an ideal response?

Business

Beginning with its ____________________ tax year, an estate must remit quarterly Federal estimated income tax payments.

Fill in the blank(s) with the appropriate word(s).

Business

The posts from social media such as blogs or Facebook "fan" pages give an informative account of consumer perception and preference with regard to the problem at hand

Indicate whether the statement is true or false

Business

______ is the extent to which the leader communicates to develop trust, friendship, support, and respect.

a. Supporting b. Consideration c. Communicating d. Relating

Business