The smallest element of a content analysis is the

Fill in the blank(s) with the appropriate word(s).


unit of analysis

Communication & Mass Media

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Tilting your head and scrunching up your nose to indicate that you do not understand is an example of metacommunication

Indicate whether this statement is true or false.

Communication & Mass Media

Sudden death is not considered one of the strategies for ending declining relationships

Indicate whether the statement is true or false

Communication & Mass Media

The effort to sway public opinion through the use of half-truths or by putting narrow interests ahead of broader ones is known as ________

A) spinning B) persuasion C) manipulation D) puffery E) public relations

Communication & Mass Media

"Winter hit us hard" is an example of personification

Indicate whether the statement is true or false

Communication & Mass Media