Ray, a public relations professional, is asked by his organization to prepare and broadcast an interview with the director of the health department

While developing this interview, Ray needs to consider the tight budget, reach, and longevity, and avoid commercialism. Which medium should Ray considerfor broadcasting the material?
a. Online video
b. Radio
c. Television
d. PSA


A

Communication & Mass Media

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Which of the following is true about immediacy in organizations?

A) if a subordinate is immediate, then her or his supervisor is also going to exhibit more immediate behaviors B) immediacy is positively related to communication apprehension C) supervisor immediacy has no relationship with employee attitude towards work D) supervisor immediacy has no relationship with employee satisfaction

Communication & Mass Media

The _____ of persuasion suggests that people are persuaded by both logical appeals and by indirect factors, such as delivery and appearance

A) logical emotional model B) value attitudinal model C) elaboration likelihood model D) social responsiveness model

Communication & Mass Media

Occasional filler phrases such as uh and um are natural and

acceptable in most people's everyday speech and presentations. Indicate whether the statement is true or false

Communication & Mass Media

William Faulkner wrote the script for which of these films which Renoir made in America?

a. The Southerner b. The Sound and the Fury c. Absalom, Absalom d. Light in August

Communication & Mass Media