The point of ethical harmony and balance between two extremes is called ________
A) utilitarianism
B) the Potter Box
C) the golden mean
D) the veil of ignorance
E) values-driven public relations
Answer: C
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The use of jargon (field-specific terms) should be ______.
a. avoided b. used only if the audience is already aware of their meaning c. to help the advocate appear credible d. influenced by field and forum
Distinguish figures and tropes A figure is a change to the structure of a phrase that lends an ear-catching quality and highlights important content.
Answer the following statement true (T) or false (F)
Violence is news
Indicate whether the statement is true or false
Government agents opposed Ulysses being distributed in the United States because
A) copyright royalties were delinquent. B) they thought James Joyce was a communist. C) the stream of consciousness style of writing was too hard to follow. D) they disapproved of four-letter words and explicit sex portrayed in the book.