If one automobile firm merges with another automobile firm, it is called a ________ merger.
A. conglomerate
B. push down
C. vertical
D. horizontal
Answer: D
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American Express executives wish to know if there is an association between credit card balance carried and the number of credit cards owned. This is an example of:
A) summarizing B) generalizing C) comparing D) relating E) type II error
Lucy has asked her staff to think of an ways for the company to gain a competitive advantage in social media. Despite staff complaints, Lucy feels the need to take action and has encouraged staff members to make social media a high priority in development before another company takes the advantage. How is Mary overcoming resistance with her staff?
a. by creating a win-win situation b. by creating urgency c. by clearly state why the change is needed and how it will affect employees d. by developing a positive trust climate for change
Which heuristics allow us to make judgments based on examples and events that are available and immediately spring to mind?
a. Availability b. Confirmation c. Representativeness d. Anchoring and adjustment
Policies should drive ________
A) implementation B) oversight C) both A and B D) neither A nor B