Which one of the following is not a characteristic of an effectively worded strategic vision statement?

A. Directional (is forward-looking, describes the strategic course that management has charted and the kinds of product-market-customer-technology changes that will help the company prepare for the future)
B. Easy to communicate (is explainable in 10 to 15 minutes, can be reduced to a memorable slogan)
C. Graphic (paints a picture of the kind of company management is trying to create and the market position or positions the company is striving to stake out)
D. Consensus-driven (commits the company to a "mainstream" directional path that most all stakeholders will enthusiastically support)
E. Focused (is specific enough to provide guidance to managers in making decisions and allocating resources)


D. Consensus-driven (commits the company to a "mainstream" directional path that most all stakeholders will enthusiastically support)

Business

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Answer the following statement true (T) or false (F)

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Answer the following statement true (T) or false (F)

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Business