All of the following are forms of utility created by marketing processes except ________.
A. time utility
B. price utility
C. place utility
D. possession utility
E. form utility
Answer: B
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The second step in the strategic-management process is a(n) ________, where managers look at where the organization stands, and then determine what is working and what could be different to maximize efficiency and effectiveness in achieving the organization's mission.
A. organizational vision statement B. company synergy assessment C. current reality assessment D. ethical and diversity evaluation E. grand strategy
On December 31, the accrued interest due on a $10,000, 6% note that is dated December 16 and due January 15 is
a. $25; b. $50; c. $100; d. $500; e. $10,000
________ goals refer to higher-level organizational goals taking over specific individual or group goals.
A. Operational B. Functional C. Superordinate D. Tactical E. Elementary
Soon after receiving the promotion, Johan is approached by the administrative assistant of his former sales unit. She tells him that she wants to join his team as a sales representative
She points out that she has solid knowledge of the products and company procedures already, and that he knows that she is a hard worker. What other benefit would there be to Johan in hiring her as a sales representative? A) He knows that she fits into the company culture and understands its mission. B) He knows that he can pay her less than someone hired from outside the company. C) He has a personal friendship with her, which means he will be able to manage her better. D) He knows that she is outgoing, which is the primary characteristic of a good salesperson. E) He has never had a disagreement with her, so there is no reason not to hire her.