According to a recent study by Webmarketing 123 of both business-to-business (B2B) and business-to-consumer (B2C) marketers, while 87 percent of B2B marketers used social media, only ________ claimed they were able to measure ROI.
A. 7 percent
B. 25 percent
C. 17 percent
D. 27 percent
E. 35 percent
Answer: C
Business
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