Which of the following is necessary for an effective customer value proposition (CVP)?

a. It must not have any direct competitors.
b. It must offer better value than the competitors.
c. It must cost less than the competitors.
d. It must offer the exact same value as the competitors.


b. It must offer better value than the competitors

Business

You might also like to view...

A competent communicator frequently uses the word you, regardless of whether positive or negative news is conveyed

Indicate whether the statement is true or false

Business

The principal hires an agent to manage his restaurant. As a result, the agent hires two people to

serve as waitstaff. The hiring of the waitstaff is an example of what type of authority? A) Express B) No authority C) Apparent D) Ratified E) Implied

Business

When a corporation sells 9,000 shares of $12 par value common stock for $159,000, Common Stock is credited for $108,000

Indicate whether the statement is true or false

Business

Smith, Inc. stock currently sells for $75 per share. The firm has total assets of $1,000,000 and total liabilities, including preferred stock, of $350,000. If the firm has 10,000 shares of common stock outstanding,

(a) what is the book value of each share of common stock? (b) is the stock overvalued or undervalued in the marketplace? (c) what is the reason(s) for your answer in (b)?

Business