Starbucks dropped the word "Coffee" from its logo when it acquired a juice maker and a bakery. This is an example of "diversification."

Indicate whether the statement is true or false


TRUE

Business

You might also like to view...

An advantage of using the general journal is to prevent errors

Indicate whether the statement is true or false

Business

As a(n) ________, BurgerJacks, a fast food chain selling low-price burgers, has differentiated on location by setting up base in the Middle East, a market which the current leader of the industry McDonalds has yet not exploited

A) cloner B) imitator C) counterfeiter D) adapter E) innovator

Business

Which outcome is considered to be the best reaction to an influence tactic?

A. compliance B. resistance C. adherence D. commitment

Business

Treble damages are allowed in an FTC Act violation

Indicate whether the statement is true or false

Business