List the four qualities of effective language in your
persuasive speech.
What will be an ideal response?
Effective language should be accurate, appropriate, conversational, and distinctive.
Communication & Mass Media
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All of the following are sources of dissonance except a. loss of group prestige
b. uncertainty of prediction. c. use of rewards. d. loss of personal prestige.
Communication & Mass Media
According to the National Communication Association, ethical communication shows respect,
is honest, encourages fairness, and elevates us. Indicate whether the statement is true or false
Communication & Mass Media
A __________ acts as a role model who demonstrates how a new employee can develop and become successful
a. superior b. coworker c. supervisor d. mentor
Communication & Mass Media
Effective evaluation focuses only on what elements need
improving. Indicate whether the statement is true or false
Communication & Mass Media