KFC has added many offerings to its menus in China to appeal to local tastes, including the "Dragon Twister," which is a chicken wrap with Peking-duck sauce. This is an example of which type of global marketing product and promotion strategy?

A. product adaptation
B. product invention
C. product customization
D. product extension
E. product integration


Answer: B

Business

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When Frank buys his own house, he would like to have a home theater system and a Jacuzzi. He plans to save enough money in the next three years so that he can fulfill his wish

Frank's desire for the home theater and the Jacuzzi is an example of a(n) ________. A) need B) want C) demand D) market E) prospect

Business

In a short essay, discuss t-test, the t statistic, and the t distribution

What will be an ideal response?

Business

Who introduced the key term of ‘information panopticon’?

a. Pfeffer b. Weber c. Zuboff d. Courpasson

Business

In which of the following is an accommodation party primarily liable?

A) guarantee of payment B) guarantee of collection C) guarantee of demand D) guarantee of promise

Business