Motivation is the most important dimension of communication competence because if someone is not motivated to communicate, skill level is not important.

Answer the following statement true (T) or false (F)


True

Communication & Mass Media

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Which of the following tasks occurs in a PR professional’s role as a marketing communications expert?

a. analyzing product price trends b. developing advertising campaigns c. supporting new product introductions d. developing management whitepapers

Communication & Mass Media

_____ are the standards of right and wrong one applies to messages that are sent and received

a. Individual ethics b. Group ethics c. Community ethics d. Communication ethics

Communication & Mass Media

What is the definition of communication embraced by the authors of this text? Explain this by expanding each of the key terms used in this definition.

What will be an ideal response?

Communication & Mass Media

______’s candidacy was severely harmed by media coverage.

A. Joe Biden (1988) B. Gary Hart (1988) C. Bill Clinton (1992) D. all of these

Communication & Mass Media