Mackenzie Pharma has created a drug that reduces the symptoms of Alzheimer's disease in 80% of patients above the age of 65. The company wants to publicize the benefits of this drug so that it reaches as many senior citizens as possible

Which medium best suits Mackenzie Pharma's needs?
a) Television
b) Radio
c) Twitter
d) YouTube


a

Communication & Mass Media

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______ allows you to have a distinguishable voice and community on social media.

A. Brand voice B. Brand presence C. Personal brand D. Personality

Communication & Mass Media

What is a suggestion for rehearsing a speech?

A. Rehearse only once so as not to be overprepared. B. Rehearse in front of a mirror to better understand how you will look to your audience. C. Interrupt rehearsals to make notes or changes. D. Avoid using visual aids during the rehearsal.

Communication & Mass Media

According to your text, the world appears different to each of us

Indicate whether the statement is true or false

Communication & Mass Media

Miriam used parallel wording to introduce each of her main points because she knew that an effective oral style should be __________.

A. simple B. repetitive C. informal D. reflexive

Communication & Mass Media