The use of trade shows, conventions, and conferences to contact customers:

A. has been decreasing in recent years
B. costs much less per potential customer than personal sales calls
C. is most effective for mature products
D. is usually directed toward the consumer goods market
E. has a disadvantage in that it is usually impossible to display the product itself


Answer: B

Business

You might also like to view...

There are no pure market or command allocation systems today

Indicate whether the statement is true or false

Business

The Fed eases policy when it

A. decreases both the money growth and the federal funds rate. B. decreases the money growth and increases the federal funds rate. C. increases both the money growth and the federal funds rate. D. increases the money growth and decreases the federal funds rate.

Business

Excerpts from a cost-volume-profit analysis indicate fixed costs of $30,000, a variable cost per unit of $36, a selling price of $60, and a sales level of $125,000. The targeted level of profit must be

A) $20,000. B) $50,000. C) $95,000. D) $75,000.

Business

An unfavorable balance of trade occurs when

A. exports are greater than imports. B. imports are greater than exports. C. the total outflow of money is greater than the total inflow of money. D. the total outflow of money is less than the total inflow of money. E. exports equal imports.

Business