With alpha = 0.2, what is the simple exponential smoothing forecast for October? Assume the forecast for July was 80 rooms

Given the following data on hotel check-ins for a 6-month period:

July: 70 rooms
August: 105 rooms
September: 90 rooms
October: 120 rooms
November: 110 rooms
December: 115 rooms


Answer:
Demand Forecast
July 70 80
Aug 105 78
Sept 90 83.4
Oct 120 84.72
Nov 110 91.776
Dec 115 95.421

October forecast is 84.72

Business

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What will be an ideal response?

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Business

Lance is looking for ways to get more capital for his appliance sales and service business. He is very protective of his company's information and fears that it will get into the wrong hands. Lance would probably not want to

A. hire new employees. B. incorporate his company. C. get a loan from a bank. D. take on a trustworthy friend as a partner. E. use a computerized accounting system.

Business

Kelly decided to purchase a new pair of running shoes. She is aware of Nike’s swoosh and slogan of “Just Do It,” so she buys Nike running shoes. Her familiarity with Nike is an example of what effective marketing tool?

Business