If a consumer purchases a new flat-screen "smart" television which can connect to services like Netflix and Pandora, what is the core customer value involved?
A) connection to entertainment and information
B) state-of the art technology
C) slick and attractive packaging
D) brand name
E) tech support and warranty
Answer: A) connection to entertainment and information
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Firms that engage in unethical business practices are always aware of the magnitude of damage being done to their brand.
Answer the following statement true (T) or false (F)
In what type of method are annual performance goals established jointly between the manager and employee?
A. Productivity measurement and evaluation systems B. MBO C. Assessment centers D. Critical incidents E. OB modification
The primary goal of the North American Free Trade Agreement (NAFTA) was to A)allow Canada, the United States, and Mexico to compete as a common economic entity against other countries in the world
B)allow for the free and unrestricted movement of people from one country to another to improve the labor market of all three counties. C)eliminate almost all trade barriers between the three nations. D)establish a common set of tariffs and trade restrictions for external countries.
The ________ is an attribute in one table whose value must match the value of a primary or an alternate key in a different table
A) first column B) foreign key C) first row D) best value