Explain the development of features during the growth stage of a products development

What will be an ideal response?


The emphasis at this stage is to develop additional features desired by customers, thus "filling out" the product or
service to be competitive with other companies. It is helpful to group features into four categories: blockbuster
features (the product/service must be a clear leader in one important aspect), technology features (advanced
capabilities to target sophisticated markets), premium features (luxury materials to target status-seeking markets),
and parity features (features expected for products in that category, such as the inclusion of a remote control when
purchasing a new HDTV set).

Business

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The Central Hudson Test is a two-part test established by the American Marketing Association.

Answer the following statement true (T) or false (F)

Business

The holder of a note adjusts for accrued interest by debiting Interest Receivable and crediting Interest Income

Indicate whether the statement is true or false

Business

Which of the following is/are not true?

a. Firms may issue capital stock (preferred or common) for cash or for noncash assets. b. Firms usually issue shares for cash at the time of their initial incorporation and at periodic intervals as they need additional shareholder funds. c. Firms sometimes issue shares to employees as compensation. d. The issue price for preferred stock usually approximates its par value. e. none of the above

Business

Which of the following statements is(are) false regarding the direct method of allocating service department costs?(A) The selection of an allocation base in the direct method is easier than the selection of an allocation base in the step method.(B) Once an allocation is made from a service department using the direct method, no further allocations are made back to that department.

A. Only A is false. B. Only B is false. C. Neither of these is false. D. Both of these are false.

Business