Which stage of an industry's growth cycle is interesting only for potentially high dividend payouts?
A) initial development
B) stability or decline
C) mature growth
D) rapid expansion
Answer: B
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The American Federation of Labor (AF of L) grew rapidly in the early 20th century because:
A. workers preferred the businesslike approach of the AF of L. B. it focused on organizing employees by industry rather than by skills. C. workers preferred the radical nature of the AF of L. D. it focused on legislative and political activities.
Which of the following is included in the second part of the marketing strategy statement?
A) advertising tagline B) promotional mix C) planned price D) customer segmentation E) operational excellence
A single leader who controls and organizes a marketing channel is called a
A. channel champion. B. distribution leader. C. marketing maverick. D. channel captain. E. lead distributor.
The Wilsons' short-term goals might include:
A. buying back-to-school clothes in August. B. buying a house. C. sending the kids to college. D. planning to retire at the age of 60. E. going on a world tour.