An advertising executive once noted about soft drink advertisements, "The thing about soda commercials is that they actually have nothing to say." By this, he meant that
a. soft drink companies often take an emotional approach to advertising.
b. few soft drink ads contain voiceovers.
c. soft drink ads rely on flashy visuals only.
d. few soft drink ads actually influence consumers' purchasing behaviors.
Answer: A
You might also like to view...
__________ is a concentrated liquid marijuana extract derived from the cannabis plant using solvents
a. PCP b. AMP c. Hashish d. Hash oil
The word "phone" contains:
a. 1 morpheme b. 1 phoneme c. 3 morphemes d. 4 phonemes
Which of the following theories give need the most weight?
A. Libertarian B. Utilitarian C. Egalitarian D. Marxist
According to Bowlby, a child will develop confidence that an adult will be responsive is chiefly related to
A. accessibility to the adult B. whether the adult figure generally is responsive C. the child’s feeling of being worthy D. the child’s sense of anxiety E. A, B and C