Patents and trademarks that are protected in one country are protected in another, so global marketers must ensure that patents and trademarks are registered
Indicate whether the statement is true or false
FALSE
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A small manufacturing company recently stated its sales goal for a period was $100,000 . At this level of activity, its budgeted expenses were $80,000 . Its actual sales were $100,000, but its actual expenses were $85,000 . This company operated
a. effectively and efficiently. b. neither effectively nor efficiently. c. effectively but not efficiently. d. efficiently but not effectively.
Conrad and Delilah are employees of AgriBio Feed & Seed Corporation. Under the Equal Pay Act, AgriBio can legitimately pay different wages on the basis of
a. seniority. b. job descriptions. c. substantial equality of skill, effort, and responsibility. d. gender.
Which phase of a confrontation meeting is when subgroups share their priorities with the larger group?
a. Phase 4–Priority setting and action planning b. Phase 5–Organization action planning c. Phase 6–Immediate follow-up by top team d. Phase 7–Progress review
When products in an industry are relatively homogeneous and price is a key purchase consideration,
A. competition-based pricing becomes more important. B. demand-based pricing dominates pricing decisions. C. firms tend to use secondary-market pricing. D. cost-based methods like markup pricing are dominant. E. customary pricing is often used.