In order to plan for her class speech on the Patriot Act, Brenda passed around a brief questionnaire asking whether her classmates were for or against the act, and whether they thought parts of the act should change, etc. Was this a good idea?

a. No; by using the questionnaire, she revealed her speech topic to the class.
b. Yes; this is a smart audience analysis technique known as demographic audience analysis.
c. No; the class is a captive audience, so finding out their views ahead of time was notnecessary.
d. Yes; this is a form of psychological audience analysis—a usefultechnique for any kind of audience.


d

Communication & Mass Media

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Every time Alex discusses the project with Walter, he talks about how several attempts have been made to begin it within the last five years and that they all failed. Which ineffective self-disclosure technique is Alex demonstrating?

a. disclosing on your feelings, not just the facts b. being descriptive, not judgmental c. focusing on the past, not the present d. adapting to the person and context e. being sensitive to the others' reactions

Communication & Mass Media

A(n) _____ is a nested list of topics that guides you from the very general to the very specific

Fill in the blanks with correct word

Communication & Mass Media

Explain how the Caribou campaign reflected the two-way symmetrical communication model.

What will be an ideal response?

Communication & Mass Media

Which of the following involves the use of an artifact to communicate?

A. Monika slouches in her chair during the lecture. B. Trung yells as he rapidly gives orders. C. Sonya waves wildly to get John's attention. D. Bob taps his watch to indicate he is late.

Communication & Mass Media