Which situation is an example of a voluntary turnover?
A. Cody, a trainee at PublicWorks Inc., is reprimanded for arriving late at work every day.
B. Lila, an employee at Architect International, is about to resign her job to start her own business.
C. Kevin, a manager at Exotic Travel Co., is suspended for a month due to drug use.
D. Nora, a supervisor at GreenLeaf LLC, is demoted from her current position.
E. Claire, an employee at Alpha Corp., is transferred to another city for career growth.
Answer: B
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Which of the following concepts helps to explain why communication can fail?
A) Transmission B) Medium C) Barriers D) Encoding E) Interaction
When might a marketer be most likely to use informative advertising?
What will be an ideal response?
When training is long term and well conceptualized, what benefit does it provide to the organization?
a. ensures the organization stays in compliance with anti-discrimination laws b. reduces bias against members of out-groups c. increases employee engagement because everyone feels like they have been heard d. The organization gets a reputation of supporting employee development.
Which of the following is not a potential pitfall of a focus strategy?
A. Product/service offerings that are highly focused are subject to competition from new entrants. B. Erosion of cost advantages can arise within the narrow segment. C. All rivals share a common input or raw material. D. Focusers can become too focused to satisfy buyer needs.