The idea that media have immediate, direct influence on individuals is known as
A) limited effects theory.
B) two-step flow model
C) powerful effects theory.
D) immediacy theory.
Answer: C
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According to Marshall McLuhan, the effect any new medium has on culture is much greater than the actual messages it carries is best represented in the following statement. a. global village b. TV is a new sport
c. The medium is the message. d. the guru of new media
In what case did the courts first refuse to extend Section 230 protection to a blog site because of its encouragement of offensive posts, and then overturn the ruling so as to extend the protection?
a) Barnes v. Yahoo! Inc.; b) Fustolo v. Hollander; c) Jones v. Dirty World Entm’t Recordings; d) Blockowicz v. Williams; e) Hutchinson v. Proxmire.
Many countries, especially developing countries lacking sufficient resources to create their own quality media fare, fear that U.S. cultural values will overwhelm and displace those of their own lands, a process known as
A. media transfer. B. satellite imperialism. C. cultural imperialism. D. the New World Information Order.
In addition to the five cultural performances identified by Pacanowsky and O'Donnell-Trujillo, name additional cultural performances in organizations in which you have worked. Be sure to describe the characteristics of the performance and any corresponding example.
What will be an ideal response?