When employees are offered incentives to find new customers, but the aggregate economy is so weak (in recession) that the firm loses consumers, then the incentive plan:

A. must be adhered to no matter what.
B. suffers from the problems of external risks that employees cannot overcome.
C. suffers from the problem of diminishing reservation utility.
D. must be adjusted to make employees work harder in difficult times.


Answer: B

Economics

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Economics