In performing a vertical analysis, the base for cost of goods sold is:
A) total selling expenses.
B) net sales.
C) total expenses.
D) total revenues.
B
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A company legally owns the electronic communications of its employees
Indicate whether the statement is true or false
In terms of big data what is veracity?
A. Different forms of structured and unstructured data. B. Uncertainty of data, including biases, noise, and abnormalities. C. Analysis of streaming data as it travels around the Internet. D. Scale of data.
Which of the following countries was not among the world's 10 most competitive nations in 2015?
A. Norway B. Mexico C. Germany D. Singapore
Assuming the brand’s persona is likeable and credible, it can facilitate the process by which a consumer adopts a brand belief of their own. This process is also known as which of the following?
a. Message internalization. b. Return on emotion. c. Earned reach. d. Fandom. e. Brand engagement.