Correctly identify the acronym that describes the AMBER plan:

a. Alternate Members Broadcast Emergency Router
b. America's Missing: Broadcast Emergency Response
c. Americans Missing: Broadcast Emergency Radio
d. none of these


.B

Communication & Mass Media

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Most movies average well over one thousand shots

Indicate whether this statement is true or false.

Communication & Mass Media

In the motivated sequence organizational pattern, after a speaker gains the attention of the audience, he or she should establish why the speech topic should concern the audience. What step is this called?

a. visualization b. need c. satisfaction d. action

Communication & Mass Media

Explain why it might be best for an organization to use equivocal messages during the initial stages of an organizational crisis. 

What will be an ideal response?

Communication & Mass Media

The first daily newspaper in the United States was _______________

a. The Cherokee Phoenix b. The New York Sun c. Freedom’s Journal d. Pennsylvania Evening Post and Daily Advertiser

Communication & Mass Media