Uncle Jim's is a brand of ready-to-eat snacks that is widely distributed in supermarkets and stores across the country. The marketing team has recently suggested that the company adopt database marketing so that it can better target its customers
Should Uncle Jim's create a database? Give reasons for your answer.
Student answers may vary.
Uncle Jim's may not profit from creating a database because the unit sale of the products it sells is very small; the cost of gathering information will be high because the product is widely distributed; and there is no direct contact between the seller and ultimate buyer.
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If the assets owned by a business total $75,000 and liabilities total $50,000, the total for owner's equity is $125,000
Indicate whether the statement is true or false
Which of the following is not a common feature of an internal control system?
A. Segregating duties B. Implementing the most effective marketing plan C. Bonding employees D. Performance evaluation
To create an enforceable security interest, the secured party must give the debtor something of value.
Answer the following statement true (T) or false (F)
The closer leaders are to day-to-day activities, the more likely they are to abuse their power.
a. true b. false