Which of the following comments about businesswomen is considered sexist?

A. She is careful about details.
B. She makes wise judgments.
C. She follows through.
D. She is opinionated.


Answer: D

Business

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Successful marketing and sales messages begin with

A) an understanding of audience needs. B) an awesome marketing campaign. C) a persuasive call to action. D) an all-out effort to recruit marketing personnel. E) an explanation of how benefits can be delivered.

Business

The App Store views and organizes its marketing activities from the viewpoint of its buyers, who are predominantly comprised of the Millennial generation. Management works hard to sense, serve, and satisfy the needs of this tech savvy demographic

Which of the following does The App Store most likely practice? A) consumer-oriented marketing B) societal marketing C) sense-of-mission marketing D) affiliate marketing E) innovative marketing

Business

A release does not require consideration to be legally binding.

Answer the following statement true (T) or false (F)

Business

__________ is the value of the entire stream of purchases a customer makes during a lifetime of patronage.

Fill in the blank(s) with the appropriate word (s).

Business