Why is direct mail popular among marketers?
What will be an ideal response?
Direct mail is a popular medium because it permits target market selectivity, can be personalized, is flexible, and allows early testing and response measurement. Although the cost per thousand is higher than for mass media, the people reached are much better prospects. Direct mail can produce prospect leads, strengthen customer relationships, inform and educate customers, remind customers of offers, and reinforce recent customer purchase decisions.
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Which of the following is NOT recorded as the cost of a building?
A) building permits B) fencing C) architectural fees D) contractor charges
Which of the following would be an effective statement for a reply?
A) If you have any further questions, please do not hesitate to call me. B) To receive a complimentary copy of Software Magazine, call 555-2458. C) Thanks for your interest. D) I hope this information is of use to you. E) Please place your order right away to avoid losing out on this special offer.
Parker, Inc has a cash balance of $20,000 on April 1
The company is now preparing the cash budget for the second quarter. Budgeted cash collections and payments are as follows: Apr May Jun Cash collections $24,000 $24,000 $24,000 Cash payments: Purchases of direct materials 6,000 5,800 5,000 Operating expenses 3,500 5,000 4,600 There are no budgeted capital expenditures or financing transactions during the quarter. Based on the above data, calculate the projected cash balance at the end of April. A) $44,000 B) $34,500 C) $24,000 D) $38,000
In most jurisdictions, a seller has a duty to disclose any known defect that materially affects the value of the property and that a buyer could not reasonably discover
a. True b. False Indicate whether the statement is true or false