Consumer researchers that argue that a consumer's shopping behavior is difficult to categorize due to situational factors (such as immediacy of need) or degree of involvement favor use of which lifestyle factor?
a. gender roles
b. poverty of time
c. component lifestyles
d. consumer sophistication and confidence
c
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A facility that serves the role of being a low-cost supply source for markets located outside the country where the facility is located is
A) an offshore facility. B) a source facility. C) a contributor facility. D) an outpost facility.
Leavitt was interested in buying a new motor home. Among Leavitt's concerns when buying the new motor home was his intended use which was to travel extensively in mountainous areas. A somewhat informed consumer, he had rented a motor home that lacked sufficient engine and braking power to traverse the areas he intended to travel. If the engine and brakes are insufficient, the motor home cannot
maintain ordinary highway speeds going up steep hills and brakes are prone to overheating while going down the mountains. He visited several dealerships but bought one at the Monaco Coach Corporation. Almost immediately upon receiving the vehicle, Leavitt complained that his coach could not maintain ordinary highway speeds going up steep hills and that the brakes were prone to overheating while going downhill. Leavitt presented evidence that while shopping for his coach, he informed Monaco of his plans to use the coach extensively for travel in mountainous areas and of his wish to avoid problems he had experienced with rented vehicles that lacked sufficient engine and braking power. Monaco performed many warranty repairs and other service, but Leavitt ultimately concluded that the engine and brakes, as a matter of design, simply were not suitable for his needs, and he sued.In order to establish an implied warranty of merchantability Leavitt must prove. a. He told the Monaco Coach Corporation about his intended use. b. Monaco Coach Corporation is a merchant. c. The Motor Coach he purchased cannot maintain 50 miles an hour at elevations of 10,000 feet above sea level. d. The Motor Coach purchased was new not used.
Which of the following is one of the three types of organizational commitment?
A. normative commitment B. proactive commitment C. distributive commitment D. associative commitment E. reactive commitment
How has international trade changed since the end of World War II?
A. Trade across national borders has decreased since its peak during the early to mid-1900s. B. International trade has increased steadily since this period of time. C. The amount of international trading has remained relatively stable since this time. D. International trade has become completely unrestricted. E. International trading has become much more heavily regulated and restricted by all countries.