Fit and Fab Company is a boutique in the United States that offers custom-made designer wears to its customers. It used to source expensive material from the U.S. market. However, this resulted in huge losses for the company. The owners want to turn around the declining business. They control the cash outflow by sourcing the material from Asian countries that offer quality material and fabrics at half the price. Identify the technique used by Fit and Fab Company to reverse its decline.
A. Retrenchment
B. Repositioning
C. Selection
D. Stabilization
Answer: A
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