How does the purchase of cash equivalents and short-maturity high-grade utilities accomplish the goal of shortening the duration?
What will be an ideal response?
Cash equivalents and short-maturity high-grades utilities are very liquid and thus by nature will mature quickly. Ceteris paribus, these investments involve very short durations.
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One of the basic elements of Roger's diffusion theory is the concept of adoption process which deals with the mental stages through which an individual passes from the time of his or her first knowledge of an innovation to the time of product
adoption or purchase. Briefly describe these stages giving examples of Apples' iPhone.
Foot Friendly is a manufacturer of athletic shoes. It has released an improved version of its premier running shoe in markets in which the company already operates. Which of the following types of innovations does this scenario best illustrate?
A. architectural innovation B. incremental innovation C. radical innovation D. disruptive innovation
Employers generally tend to view older workers as not being flexible or adaptable and being more resistant to new technology.
Answer the following statement true (T) or false (F)
Most consumers in the millennial generation age cohort are very receptive to traditional advertising.
Answer the following statement true (T) or false (F)