Value engineering means reevaluating activities to reduce costs while still satisfying customer needs
Indicate whether the statement is true or false
TRUE
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For data collected in social media, the human coder then develops a coding and categorization scheme and assists in the computer categorization of text until coding results are satisfactory
Indicate whether the statement is true or false
The first step in initiating competitive marketing strategies is to ________
A) balance customer and competitor orientations B) design broad competitive marketing strategies C) assess long-term organizational objectives D) conduct competitor analysis E) conduct transaction analysis
What hypothesis did Subway marketers make during the 2008 recession?
a. Sales would improve if there were fewer stores. b. Selling foot-long subs at the reduced price of $5 would increase sales. c. More foot-long subs would sell if more expensive items were removed from the menu. d. Subway sales would improve after the recession were over.
If a principal cannot be contacted in an emergency situation, an agent cannot deviate from previously given instructions
a. True b. False Indicate whether the statement is true or false